ANAHEIM, CA – SBS Friction A/S has announced the appointment of Angel June Hacker as Aftermarket Sales Manager for North America, reinforcing the company’s commitment to expanding its presence and partnerships across the U.S. aftermarket.

Hacker brings extensive experience from the powersports retail and dealership landscape, giving her a deep understanding of the challenges and opportunities facing today’s motorcycle businesses. Her role will focus on driving SBS’s North American sales strategy, strengthening customer outreach, and growing SBS representation across key distribution channels.

As part of her responsibilities, Hacker will lead the onboarding of dealerships into the SBS Brake Academy, helping shops position themselves as specialized brake experts. She will also spearhead SBS’s expansion in the e-comm market, ensuring riders and dealers alike have access to trusted, high-performance braking solutions.

A motorcycle enthusiast herself, Hacker is known for her strong relationships throughout the industry and her ability to connect authentically with dealers, distributors, and riders. Her customer-first approach is rooted in practical experience and a passion for the sport—qualities that align closely with SBS’s performance-driven DNA.

Hacker will represent SBS Friction A/S at AIMExpo 2026 in Anaheim and the LeMans Corp. NVP Show in Louisville, where the SBS team will showcase new V-Twin brake rotors developed in collaboration with KODLIN USA, featuring SBS’s proven braking technology.

Hacker officially kicks off her role in early 2026 and looks forward to reconnecting with industry partners, building new relationships, and accelerating SBS’s growth across the U.S. aftermarket.

For more information on AIMEXPO visit https://aimexpousa.com 

For more information on Lemans Corp. NVP visit https://lemanscorporation.com

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